Sarah Collins is the Social Media Manager at Mattress By Appointment, where she helps shape nationwide marketing strategies, brand storytelling, and digital engagement. She leads efforts to strengthen Mattress By Appointment’s online presence, expand dealer recruitment, and develop campaigns that connect customers with local store owners.

In addition to overseeing company-wide initiatives, Sarah is the first point of contact for social media IT support, assisting dealers with troubleshooting, platform management, and best practices to improve their visibility and performance. Her background in journalism, corporate communications, and digital marketing gives her a unique ability to simplify complex platforms and equip dealers with tools that fuel business growth.

Passionate about helping entrepreneurs succeed, Sarah plays an active role in supporting Mattress By Appointment’s national events and training efforts. Outside of work, she enjoys spending time with her animals, gardening, hiking, yoga, and exploring new places.